L016 · Staying safe · 2 min · Interactive
Deepfakes and voice clones
AI can now fake a face or a voice from a few seconds of real recording, so seeing and hearing is no longer proof.
01 · The idea
A deepfake is a fake video or image made with AI, often showing a real person saying or doing something they never did. Voice cloning copies how someone sounds from a short clip.
Scammers use them to call parents with a crying "child" in trouble, to fake a CEO on a video call, or to show celebrities promoting fake investments.
Visual clues like strange hands or blinking are getting rare. Better defence: check the story through a second channel. Hang up and call the person on their usual number.
Agree a family safe word that only you know, for emergency calls. Try it below: test your instincts on real and fake messages.
02 · Think of it like this
It is like a perfect forged signature. You cannot tell by looking, so you check with the person who supposedly signed it.
03 · Try the toy
Scam or legit?
Read each message as if it just arrived on your phone. Decide, then see the red flags.
Text message+44 7700 900412
Your parcel is on hold: unpaid customs fee of $1.99. Pay within 24 hours or it will be returned: parcel-redelivery-help.com
04 · Do it now
05 · Quick check
Words in this lesson
See also
L111Staying safe · 2 min
When a relative's voice is a copy
A few seconds of your child's or parent's voice from a video is enough for AI to make a convincing copy, so a familiar voice on the phone proves nothing by itself.
L304Staying safe · 3 min
Spot AI investment scams
Scammers now dress up old tricks with words like "AI trading bot" and fake celebrity videos, and the warning signs are the same as ever.
L112Staying safe · 2 min
Deepfake video calls
A short, blurry video call where a friend's face asks to borrow money can be a live AI fake, so seeing the face is no longer enough.
L113Staying safe · 2 min
Fake celebrity endorsements
Videos of famous singers, business leaders or TV hosts praising an app or a product are often AI fakes made without their knowledge.